Privacy policy

Operator of the website and the online shop provided is the Audio Factory Media GmbH, Borselstraße 18, 22765 Hamburg. When you visit our website, place orders via our online shop or subscribe to our newsletter, various data are collected, processed and used. This may be personal data, i.e. to provide details of personal or factual circumstances of a particular or identifiable natural person. These include e.g. name, the address, the e-mail address, the telephone number or the date of birth of a person.

With this data protection declaration, we will first provide you with information on how to contact us as a responsible body (section 1). We also inform you about the personal data that we collect, process or use, and for what purposes (paragraphs 2 and 3). We also inform you about our data security measures (section 4) and the rights to which you are entitled regarding the collection, processing and use of your personal data (sections 5 and 6).

A change to this data protection declaration may be necessary, for example, due to a further development of our website or due to changes in the legal or regulatory requirements. The current version of the data protection declaration can be accessed at You can also print out and save the data protection via your Internet browser.

The responsible authority for the collection, processing and use of personal data as defined by the German Data Protection Act (Bundesdatenschutzgesetz - BDSG) and the German Telemediengesetz (TMG) is:

Audio Factory Media GmbH
Martina Hofmann, Michel Sturiale
Borselstraße 18 – 22765 Hamburg
Telefon: 0049 – (0) 40 – 557006-0
Fax: 0049 – (0) 40 – 557006-70

USt-ID DE 118599216
Member of the Chamber Of Commerce Hamburg, HRB 40820
Tax ID: 41/704/04101

2.1 When visiting our website
Whenever you visit our website, your browser automatically transmits certain data to our server to enable you to access and use the website. These data are stored temporarily in a log file ( "log file") and are deleted automatically after 14 days at the latest. These are the following data:

• IP address of the requesting computer
• Browser software as well as their language and version
• Operating system of the requesting computer
• Date and time of access
• Name and URL of the retrieved page or file
• Internet site from which access occurs
• Access status / HTTP status code
• Respectively transferred data

The collection, processing and use of these data is done for the purpose of enabling a connection to our website and thus their use by you. It also serves to ensure system security and stability as well as to enable the technical administration of network infrastructure. It also serves internal statistical purposes to optimize our Internet offer.

It is not possible to combine the data with other data sources that allow conclusions about your person. The data are deleted after a statistical evaluation.

We also use cookies, web analytics and social media plug-ins on our website. For further information, please refer to section 2.3 to 2.4.

2.2 Use of cookies
Every time you visit our website, so-called "cookies" are stored on your computer. Cookies are information files. As soon as you visit our website, your Internet browser automatically saves it on your computer or data carrier.

Cookies are designed to make your visit to our site easier and more enjoyable, and to further develop our website. If you have already visited our site and made settings there, a cookie with corresponding information is stored. When you visit our website again, this information is recognized by our system so that you do not have to re-enter the relevant entries on each visit. In addition, the information obtained is exclusively intended to create statistics on the use of our online shop, in order to adapt it to your requirements and to make the use of our online offer as comfortable as possible. Thereby, no personal data, e.g. Your name or address, generated or shared. They can not be personally identified using this information. Cookies can also not run programs or corrupt the hard disk of your computer.

Most of the cookies we use are so called "session cookies". They are automatically deleted after the end of your visit and are used to display articles you have put into the shopping cart during the entire visit on our site. Some so-called long-term cookies remain on your computer will be recognized on your next visit to our site. This allows us to provide you with better access to our site.

Specifically, this site uses the following types of cookies:

Transient cookies (temporary use)
Persistent cookies (limited in time)
Third Party Cookies (third party)
Flash cookies (permanent use)

Transient cookies are automatically deleted when you close the browser. This includes in particular the session cookies. They store a so-called session ID with which various requests of your browser can be assigned to the common session. This allows your computer to be recognized when you return to the site. Session cookies are deleted when you log out or close your browser.

Persistent cookies are automatically deleted after a given period, which can vary according to the cookie. You can always delete the cookies in the security settings of your browser.

You can configure your browser setting to suit your needs, and for example, The acceptance of third-party cookies or all cookies. However, we would like to point out that you may not be able to use all the features of this website.

The used Flash cookies are not captured by your browser, but by your Flash plug-in. They store the necessary data independently of your browser and do not have an automatic expiration date. If you do not want to process the Flash cookies, you must install an appropriate add-on, e.g. "Better Privacy" for Mozilla Firefox ( or Adobe Flash killer cookie for Google Chrome.

Most Internet browsers accept cookies automatically. You can also use our website without cookies by setting your browser so that individual or all cookies are rejected or a message appears before a cookie is stored. If you set your browser accordingly, you may no longer be able to fully use all services or functions of our online service.

The information stored by the use of cookies is stored separately from any data that may be given to us. In particular, the data of the cookies are not linked to your additional data.

2.3 Use of web analytics services
We use the web analytics service Google Analytics to evaluate the use of our website and to make our online offer more suitable and optimized according to this information.

Google Analytics
Our website uses Google Analytics, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses so-called "cookies", that is, Text files which are stored on your computer and which allow an analysis of the use of the website by you. The information generated by the cookie about your use of this website is generally transferred to a Google server in the USA and stored there. However, in the case of the activation of IP anonymisation on this website, your IP address will be abbreviated by Google within the Member States of the European Union or in other Contracting States of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and abbreviated there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on the website activities, and to provide other services related to the use of the website and the Internet against the website operator.

We use Google Analytics with the extension "_anonymizeIp()". This enables us to process IP addresses in a shortened form, thus excluding the possibility of direct personal references.

We use Google Analytics with the extension "_anonymizeIp ()". As a result, IP addresses are shortened further, which means that a direct relationship can be excluded.

The use of Google Analytics is in accordance with the requirements that the German data protection authorities have agreed with Google.

The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. To this extent, the following possibilities are available: You can prevent cookies from being saved by setting your browser software accordingly.
However, we would like to point out that in this case you may not be able to fully utilize all the functions of this website.

You can also prevent the collection of data (including your IP address) generated by the cookie and related to your use of the website, as well as the processing of this data by Google, by downloading the browser plug-in available at the following link And install:

As an alternative to the browser plug-in or if you visit our website via a mobile device, you can prevent the above-described acquisition and processing of data by Google Analytics on our website in the future by clicking on the following link. An opt-out cookie is stored on your terminal. If you delete your cookies, you must click the link again:
Disable Google Analytics

Third Party Information:
Google Inc., 1600 Amphitheater Parkway Mountain View, CA 94043, USA
Tel: +1 650 253 0000,
Fax: +1 650 253 0001
Terms of Use:
Privacy Policy:
Privacy Policy:

2.4 Use of plug-ins for social networks
We use software modules ( "plugins") of the social network Facebook on our websites to extend the functionality of our offer.

Plug-ins on the social network Facebook are visible on the Facebook logo or the "Share" button ( "Share") or "Like" button ( "Like"). An overview of the Facebook plugins can be found at:

The content of the respective plugin is then transmitted directly from Facebook to your browser and integrated into the page. By integrating the plugins, Facebook is given the information that your browser has accessed the corresponding page of our website, even if you do not have a profile on Facebook or just are not logged in. This information (including your IP address) is sent directly from your browser to a Facebook server and stored there. If you are logged into Facebook, Facebook can directly associate the visit of our website to your profile on Facebook. When you interact with the plugins, for example, the "Like" button, the corresponding information is also sent directly to a Facebook server and stored there. The information is also published in the social network Facebook and displayed to your contacts. Facebook may also store the data as a usage, interest or relationship profile and use it for advertising, market research and / or needs-oriented design of its Internet pages. Such an evaluation can, in particular (also for non-logged-in users), be carried out for the display of on-demand advertising and to inform other users of the social network about your activities on our website. There is also the possibility that Facebook cookies will be stored on your device.

If you do not want Facebook to map the data collected through our website directly to your profile on Facebook, you must log out of Facebook before enabling the plugins.

For further information on the purpose and scope of the data collection and its processing by the social network Facebook as well as further information on your rights and settings for the protection of your privacy, please refer to the following data protection statement and further information of this vendor:

Information from third party supplier:
Facebook Inc., 1601 Willow Road, Menlo Park, California 94025, USA bzw.
Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Irland;

2.5 Data transfer to third parties
We may then pass on your personal data to third parties if we offer the participation, the profit-making, the bookings or the conclusion of the contract together with a third party. In this case, you will be separately informed of the transmission to third parties before your data are passed on.

In addition, we will not sell or otherwise disclose your data to third parties without our explicit consent. Anything else shall apply only insofar as a legal obligation exists or insofar as this is necessary to enforce our rights, in particular to enforce claims arising from a contractual relationship with you.

In order to inform you about news and to promote your own products or services, we offer a newsletter, which will be sent by e-mail. The newsletter is only sent if you register via our website or a link in an e-mail message. To subscribe to our newsletter, we use the so-called double opt-in procedure. This means that after sending your e-mail address, we will send you a confirmation e-mail containing a link. If you click on this link, you confirm that you wish the newsletter to be sent and give you an agreement to receive our newsletter at the e-mail address you provide. Only in the case of such confirmation by you will be sent the newsletters to your e-mail address. If you confirm your wish to receive the newsletter, we will keep your e-mail address until you unsubscribe. The purpose of this storage is to send you the newsletter. We also store your IP addresses and times when logging in and confirming to prevent misuse of your personal data.

The e-mail address is the only obligatory entry for sending the newsletters.

You can revoke your consent to the newsletters at any time and unsubscribe from the newsletter. Each newsletter e-mail contains a link to unsubscribe. You can declare the revocation by clicking this link or by sending us a corresponding message to the contact data in section 1 of this data protection statement.

We maintain current technical measures to ensure data security, in particular to protect your personal data from data transfer hazards and third-party knowledge. These are adapted according to the current state of the art.

You may object to the collection, processing or use of your data by us in accordance with this data protection policy as a whole or for individual measures. If you have given your consent to the general or specific use of your personal data, you can revoke them at any time. Any objection or the revocation of a consent can be sent to us by letter, by e-mail or by fax via the contact data according to number 1.

You have at all times a right to information about the personal data stored with us, their origin and recipient as well as the purpose of the storage. Furthermore, you have the right to correct, block and / or delete incorrect data. For the exercise of these rights as well as for all other questions regarding the use of your personal data, you can also send us a letter, an e-mail or a fax via the contact data according to number 1.